| Dec 22 2015 | Posted in: Informational Address, Business to Business
What do Facebook ads, cereal boxes and public speakers have in common?
According to this Wistia article on the familiarity principle, they use eye contact to connect with their audiences.
Eye contact builds trust, and forges a more personal... Read Article
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| Dec 15 2015 | Posted in: Informational Address, Business to Business
Why Won’t Anyone Watch My Video?
So you took the time, set aside the funds, and produced some top-notch video content for your brand, product, what have you – but now your viewer count isn’t anywhere near where you thought it... Read Article
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| Dec 08 2015 | Posted in: Informational Address, Business to Business
If a picture’s worth a thousand words, just imagine how much a video is worth!
Something we don’t really see enough of – but definitely should – are promotional videos for wedding and event spaces. That being said, bein... Read Article
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| Dec 04 2015 | Posted in: Business to Business
Sweeping aerial shots are no longer reserved for big budget Hollywood productions. Thanks to commercial drones, raising the production value of a shoot is easier (and more affordable) than ever!
What used to require a helicopter, pilot, and a ... Read Article
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| Dec 01 2015 | Posted in: Informational Address, Business to Business
So now that you’ve spent all that time making a video you are proud of – how do you get people to watch it?
The end of a production is just as important as the start – why waste all that time and preparation on making a uniqu... Read Article
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