| Jun 26 2015 | Posted in: Inspiration
It’s all over folks, attention spans in the internet age are all but non-existent, with most studies citing 8 seconds as the average. 8 seconds! If you’ve got a lot of information or statistics to serve up, how do you hold a person&rs... Read Article
|
| Jun 23 2015 | Posted in: Informational Address
Short-form content as a long-term strategy
As attention spans shrink, so too must the run time on adverts and commercials. Our time is important to us – and we don’t want to be robbed of a minute of it, let alone three mi... Read Article
|
| Jun 18 2015 | Posted in: Informational Address, Business to Business
What is a Teleprompter?
In short, a teleprompter is a device used to project a written script or speech for the speaker to read while maintaining eye contact with the audience. It ensures the reader will deliver a consistent and accurate speec... Read Article
|
| Jun 11 2015 | Posted in: Inspiration
Inspirational Branding
This week’s video inspiration comes from Casper Mattress' brand video –An homage to 60s French art house films, this ad is quirky and memorable, and shows Casper as a company with a sense of humor –... Read Article
|
| Jun 03 2015 | Posted in: Inspiration
Of Fashion and Fiction
One of the most exciting new trends taking off in the world of short film is the rise of the "Fashion Film" – creative short stories by clothing companies and brands showing off their work in a way that d... Read Article
|